Home > Charlie > my “chocolate eclair” theory

my “chocolate eclair” theory

Chocolate Eclair
Image by Chris Campbell via Flickr

Now, dont laugh… hang with me … think about the acronym:

  • engagement (leads to)
  • conversation (helps with)
  • learnings (provides for)
  • awareness (better for)
  • interaction (ensures)
  • rewards.

which equals the E C L A I R …

so if we add chocolate into the mix we get a delightful, satisfying, mouth watering experience. which is what we all want right?

you cant argue. you know you cant…


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